Brand identity and website design for PureWeb, a leading real-time streaming platform for interactive 3D experiences. The project involved creating a dynamic logo, science fiction-inspired typography, and a vivid color system that transitions between green and purple. The website reflects the high-fidelity tech of Unreal Engine and Unity, ensuring an immersive experience that aligns with the brand’s innovative character.

Project made with the good people at Burnkit

Comprehensive brand and website design for Ballet BC, a globally respected contemporary ballet company. The branding captures the rhythm and innovation of Ballet BC through a dynamic logo and contemporary typographic system.

Project made with the good people at Burnkit

Mural project for Art on the Hall, an annual outdoor exhibition at Mahon Hall. Crafted primarily with fluorescent paints from Windsor Plywood, this landscape painting offers a simplified and vibrant expression of the Gulf Island landscape. It combines my background in graphic design with a newfound interest in ‘plein air’ drawing,

As generative AI tools become more sophisticated and prevalent, I am driven to examine my identity as a graphic designer and what makes my approach to image creation unique and valuable. Difficult Prompt is a series of digital compositions created using collected material (images, objects, and ephemera) as “training data” from the imagined perspective of how image generators might “think” if they had my lived experience and responded to this prompt:

“Create art from the perspective of a man who spent 25 years feeling confused about his sexuality and have it slowly emerge as an increasing interest in the colour pink.”

The images presented offer an examination of process, exploring how subconscious themes of identity reveal themselves over time through collecting and editing material. As I make decisions about which images to include and how to manipulate them, I am often reminded of how AI might approach this challenge I have set out for myself.

Poster series created as part of my integration into the Nanaimo community after moving there. These posters evolved from notes and drawings taken during walks in my new surroundings, with titles displayed as headlines beneath the illustrations. The project explores the relationship between headline and image in a more interpretative way, resonating with my new community.

Design work for Native Shoes, a Vancouver-based footwear brand that quickly became a global player. The project involved updating their e-commerce site to reflect the brand’s culture and character while ensuring a user-friendly shopping experience. This work highlights my experience in designing for complex e-commerce platforms, balancing brand identity with functional design.